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Misspellings of keywords should be seriously considered for targeting. People very frequently misspell the search phrases they use on search engines. If a particular keyword for your site is difficult to spell (Australopithecus afarensis, anyone?), or you are aware of common misspellings for your keywords, be sure to include them! As crazy as this sounds, many websites already do this to great success. Remember, getting a number-one listing on a misspelled word can be very easy and rewarding in terms of traffic. You can even use AddWeb 4's SiteStats Live! feature to determine which keywords are being used to find your site and exactly how they are being misspelled. free web site, Web Marketing.

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As you probably know by now, merely being listed in a search index is not enough to bring new visitors to your website. Your website must rank at or near the top of the search results in order to collect all the traffic that search engines can produce. The first major step in positioning your site is choosing descriptive and focused meta-keywords. The importance of excellent keywords cannot be emphasized enough--you can read about keywords in the essay Keyword Importance. Once you have a list of candidates for your final meta-keywords, you can use AddWeb 4s Page Builder Plus to quickly create a test Doorway Page for your website using the keywords of your choice. Once the doorway page has been built it is time to analyze the page using Page Advisor. small business marketing.
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